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E-commerce / wholesale

Wholesale B2B ordering app for Shopify

A custom embedded Shopify app giving trade customers their own price lists, minimum order quantities and ordering experience.

  • Confidential — consumer goods brand
  • Shopify app development

The challenge

Wholesale was being run through discount codes and emailed spreadsheets. Trade customers could see retail pricing, minimum order quantities were enforced by hand, and every order needed a person to check it before it could ship.

Objectives

  • Give each trade customer their own pricing
  • Enforce minimum order quantities automatically
  • Keep wholesale separate from the retail storefront
  • Remove the manual order check before fulfilment

What we built

An embedded Shopify app built with App Bridge and Polaris so it behaves like a native part of the admin, backed by Prisma and PostgreSQL for customer-specific price lists, quantity rules and account-level terms.

Technology

Polaris · PostgreSQL · Prisma · React Router 7 · Shopify App Bridge

How it was delivered

  • Embedded admin app scaffolded with React Router 7 and App Bridge
  • Polaris interface so store staff needed no separate training
  • Prisma schema for customer groups, price lists and quantity rules
  • Account-gated ordering experience separate from retail
  • Order validation moved into the app rather than a manual check

Outcomes

  • Trade customers see only their own pricing
  • Minimum quantities are enforced at the point of ordering
  • Wholesale orders no longer need a manual review before shipping
  • New trade accounts are set up from the Shopify admin

Have a similar problem?

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